Docs/Guides|4 min

How to upload documents to the Knowledge Base

The Knowledge Base is the single biggest lever for email quality. The AI reads your uploaded docs and uses relevant sections when writing each email.


What to upload

Priority order:

  1. Product documentation — features, benefits, how it works
  2. Case studies — real results with real numbers
  3. Competitor comparisons — why you're better
  4. FAQ — common questions and objections
  5. Blog posts — thought leadership, insights
  6. Pricing information — if relevant for outreach

Supported file types

TypeExtension
PDF.pdf
Word.docx
Text.txt
Markdown.md

How to upload

  1. Go to Knowledge Base in the sidebar
  2. Click Upload Document
  3. Select your product
  4. Enter a title
  5. Choose document type (Product Docs, Competitor Intel, Case Study, Pricing)
  6. Upload your file
  7. Click Upload

The document is automatically processed and indexed.


Document types explained

TypeWhen to use
Product DocsFeatures, documentation, guides
Competitor IntelCompetitor analysis, comparisons
Case StudyCustomer success stories
PricingPricing pages, packages

How the AI uses it

When generating a draft, the AI:

  1. Looks at the lead's company, industry, and notes
  2. Searches your Knowledge Base for relevant sections
  3. Pulls in the most relevant content as context
  4. Uses that context to write specific, accurate claims

Example: Lead works in fintech. You uploaded a fintech case study. The AI writes: "We helped [Similar Company] reduce transaction processing time by 40%..."


Battle Cards

The Knowledge Base also has a Battle Cards tab for competitive intelligence. Here you can:

  • Analyze competitors from your uploaded documents
  • Generate battle cards with positioning advice
  • See key differentiators and talking points

Select a product and click Analyze Competitors or Generate Battle Cards.


Tips

  • More is better — upload everything, the AI only pulls what's relevant
  • Update regularly — when you ship features, add the docs
  • Use descriptive titles — "Fintech Case Study - Acme Corp" beats "doc_final_v3.pdf"
  • Tag appropriately — helps with organization and retrieval

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